about us

We help brands tell great stories. Whether it's launching a new product, seeking a cadence of coverage or getting established as an innovator or game-changer, we earn media attention by working with clients to show and tell compelling stories that highlight key differentiators, internal experts and data and offer media a fresh and distinct perspective. 

From data to deadlines, we are constantly adapting to the needs of editors, influencers, producers and journalists. And to assure that every imagined opportunity is executed on, in the best possible way, we partner with a network of professional photographers, videographers, and designers to bring campaigns to life.

-Victoria & Sarah


our team


victoria voorhees

A seasoned brand communicator, a never-settle-for-less-than-spectacular-idea-generator, and an all-around get-it-done pro, Victoria has a depth of experience in business, consumer and consumer tech sectors, and has crafted PR, influencer, social media, and crisis campaigns for a wide range of brands from startups to Fortune 100s.


sarah segal

A creative communications professional, Sarah brings a distinct perspective on building brand awareness through strategic media placements, having spent much of her career in a newsroom. Sarah's storytelling skills and passion for trend and data-based campaign development transcends verticals. 




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client coverage

What writers, editors and reporters are saying about our clients!


10 Timeless Engagement Rings That’ll Never Go Out of Style

Shane Co. Diamond Wedding Set - Thirty-five round diamonds will set your hand ablaze in glitter with this brilliant set in 14-karat white gold. Pave-set wedding bands can be stacked on either side of the engagement ring.


If your kids are too young for smartphones, there are still ways to track them

The minute I took the two Relays out of the packaging, my 11-year old son and his friend simultaneously yelled, “Cool!” They grabbed them and took off, no instructions needed.


84 Yellow Gold Engagement Rings For Every Budget & Style

Shane Co. Vintage Cathedral Knife Edge Engagement Ring is a stunning, classic, yellow gold engagement ring to inspire you.


The 2018 Holiday Gift Guide for Kids Who Love Tech

Relay is a screen-free smartphone alternative that's really more of a gift for parents than it is for kids (but kids don't have to know that).


16 Best and Worst Halloween Treats for Your Teeth

If you have trouble getting your kids to floss regularly, he recommends Flosstime‘s animal snap-on floss wall holders that are a “fun reminder to floss every night.


Hailey Baldwin’s $500k Engagement Ring: See 1st Pic Of Diamond Justin Bieber Proposed With

Alicia Davis, vice president of jewelry at Shane Co. added, “Oval shapes show off the sparkle of the diamond in a beautiful way and are a fresh alternative to a more traditional round solitaire.


These 6 ‘Dumb Phones’ Let Your Kids Talk, Text, and, Well, That’s It

The Relay, with its one-button communication, seems like a walkie-talkie. But with 4G LTE and WiFi connection ($7/month), it’s way more high tech.


Your Toothpaste is now made for instagram

Playing on the game-ification of everything, Flosstime is an automated flossing system that hangs out on your mirror and flashes a smile at you when you've done your flossing for the day. It's sold via subscription, so you've got to keep flossing to use up the spools that will be coming your way. Plus, it has the added benefit of looking like you have an AI assistant in your bathroom, which feels very Black Mirror.


15 Stunning, Unique Engagement Rings

Modernity meets classic beauty in Shane Co.'s Round Bezel-Set White Sapphire Ring in 14k Rose Gold ($450). The center stone is a .49-carat white sapphire, which is less expensive and just as beautiful as a diamond.


From Florida to Idaho: 9 U.S. Destinations to Visit in 2018

Nestled within the resort town of Sun Valley, Ketchum is Idaho’s next town set to grow in popularity. Visitors are sure to flock to the newly erected Hotel Ketchum, a boutique property opening this December, just in time for Sun Valley’s coveted winter sports season. With a year-round heated outdoor swimming pool, an oversize hot tub, and a lobby bar that serves Idaho craft beers, northwest wines, and warm afternoon cookies, it may be hard to leave the property.


Gifts for Geeks + LG V30 Smartphone Giveaway!

Floss Boss: Flosstime is the world’s first automated floss dispenser. Stick it on your bathroom mirror or tile and it reminds you to floss daily, dispenses just the right amount and gives you a smile when you floss. And yes, it really is fun to use!


Thank You, Shane Co.!

A huge thank you to our friends at Shane Company for hooking up Nick and Frankie with their new engagement ring! This Shane Company exclusive features brilliant, hand-matched diamonds lining the top in a delicate prong setting. Shane Company’s signature shade of rose gold pulls the look together.



Not that a giant swath of undeveloped land is new, per se, but you can still geek out over the International Dark Sky Association designating it as a Dark Sky Reserve.... In preparation, the Hotel Ketchum opened its doors last month with this hard-to-miss marketing slogan: “We can’t wait to sleep with you.”


Our Services

  • Brand platform development

  • Crisis Communications & PLANNING

  • Events Planning & Execution

  • Executive Visibility Programs

  • Grand Openings

  • Influencer Programs

  • Investor Relations

  • Launches (Brand & Product)

  • Media Events & Tours

  • Media Relations Programs

  • Media Training

  • Messaging and Content

  • Social Media Programs



Our Experience



We look forward to hearing from you. Whether you are seeking a long-term relationship or just want to get off the ground, we're ready to make you a household name! You can connect with us by filling out this form or by emailing us directly at victoria@voorheessegal.com or sarah@voorheessegal.com.